What is MailChimp? MailChimp is a website that offers services for mailing newsletters out to a list of subscribers. They have affordable pricing plans and a “forever free plan” that fits most websites needs. Per month as of April 30th 2019 with 2,000 or less subscribers and up to 12,000 monthly emails, this service is free of charge. The only exception is that in the free version they add a small logo the bottom of each email that you send out. This is removed when you sign up for a paid monthly plan. You also have the option to choose a dark or light logo style for the emails if you use the free version.
WordPress and website plugins and integrations are fairly simple to use and set up, highly rated and they work well. Also since this is a popular emailing service there are many add-ins for WordPress that integrate this mailing service into forms and membership plugins.
They provide detailed statistics and reports for email campaigns. This will give you an idea of how many people are opening your messages and if the links in the emails are being opened.
An important feature that MailChimp provides is a simple user interface with a drag and drop template creator. They also provide pre-created templates for you to choose from. As well as the capability to create your own and choose many different styles.
Another positive about this mailing service is that you can add multiple people to manage a single account with ease. Manage what control each user has and more.
If you would like to find out more information about this service, click here to visit the MailChimp website.